Zach’s Blog

3 Practical Lessons for Achieving Goals from Work Motivation Research

Motivation-Goals-NewYear

It’s not surprising most of us at least think about setting a resolution at the beginning of a new year. We’re wired to be goal-setters. Psychologists call goals the language of the brain that directs the brain’s executive function. The executive function allows us to plan instead of being slaves to instincts (which is a … Read more

30-Second Read: What Is The Purpose of Purpose in Business?

What is the purpose of purpose in business? If it’s just to make more money, it’s not purpose. It’s a tactic. If it’s to inspire people just to make them happier and more productive for the company’s financial gain, it’s not purpose. It’s a tactic. The ends of purpose must be purpose, nothing more and … Read more