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The 4 Signs of Purpose Misalignment Every Leader Should Know

“You are what you do, not what you say you’ll do.” – Carl Jung Wells Fargo clearly made purpose alignment a stated priority in the preamble to its vision and values statement: “We believe in values lived, not phrases memorized. If you want to learn how strong a company’s ethics are, don’t listen to what their […]

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4 Lessons on Connecting People to Purpose From NASA’s Moon Landing

It’s a familiar organizational leadership story. A well-intentioned leader reads a report on the researched power of purpose or sees a competitor doing it. He or she brings a group together to craft a purpose statement that is timeless, human-centered, far-reaching, and grand. The leader then “communicates” this purpose internally and externally hoping to inspire a sense of meaningfulness or […]

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The Miracle of Shared Empathy

“Could a greater miracle take place than for us to look through each other’s eyes for an instant?” – Henry David Thoreau While waiting to board a recent flight with my two-year-old I stumbled on a travel-weary parent’s dream at the Dallas airport: an indoor play area. As I shrugged the diaper bag off my […]

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