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The 4 Signs of Purpose Misalignment Every Leader Should Know

“You are what you do, not what you say you’ll do.” – Carl Jung Wells Fargo clearly made purpose alignment a stated priority in the preamble to its vision and values statement: “We believe in values lived, not phrases memorized. If you want to learn how strong a company’s ethics are, don’t listen to what their […]

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Think Millennials Are Purpose-Driven? Meet Generation Z

The newest generation to enter the workforce, Generation Z, should be called “The Purpose Generation.” In a large study of over 2,000 respondents released earlier this month, researchers found that “…for the first time, we see a generation prioritizing purpose in their work.” While ample research finds Millennials are driven by growth, a balanced lifestyle, and security, […]

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The Science of Mattering: Why Purpose Isn’t Optional

Purpose is not optional, but awakening it is. You and whatever you do in your life, work, or organization has an inevitable, far-reaching consequence on the world. The key mindset shift to living and leading with purpose is taking responsibility for that inevitable consequence on others’ lives, to believe that you and what you do matters. In organizations, that means […]

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